Oct 31, 2017Sep 30, 2017Jul 31, 2017Jun 30, 2017May 31, 2017
Twitter followers108,536107,640104,960104,532102,521
Facebook likes1,986,5661,981,7361,968,0921,961,2991,949,244
YouTube subscribers8,2488,2218,1807,8687,450
YouTube video views13,923,11113,737,43113,456,17210,723,3656,354,962
Pinterest followers14,63314,50814,23114,07613,937
Instagram followers77,54476,45473,95473,05570,312
Google+ followers1,9751,9711,9641,9601,959
LinkedIn followers12,28012,00111,35411,22411,086
Website visits4,201,7634,159,6014,438,8285,024,4534,054,039

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Vitamin World, Puritan's Pride, Nature's Bounty, Balance Bar, Osteo Bi-Flex, Pure Protein, MET-Rx, Ester-C and Body Fortress