May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers6,9116,7477,0146,8766,818
Facebook likes31,65230,79430,52929,67229,441
LinkedIn followers10,3758,8078,4457,9847,803
Website visits240,475146,160187,257692,324892,330

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for TravelCenters of America and Minit Mart