Oct 31, 2017Sep 30, 2017Jul 31, 2017Jun 30, 2017May 31, 2017
Twitter followers167,665167,674167,510167,363167,288
Facebook likes609,224599,394589,563584,554581,171
YouTube subscribers1,8101,7831,6911,6571,641
YouTube video views2,216,4402,211,5641,795,6061,563,6471,668,897
Pinterest followers11,12711,07410,94810,89610,863
Instagram followers145,107141,681135,821133,528130,949
Google+ followers787787793793792
LinkedIn followers72,31369,71866,56965,05363,852
Website visits107,821138,2156,559,2727,337,3267,564,237

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Hudson's Bay and Home Outfitters