May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers827,639822,425820,313817,538815,754
Facebook likes27,716,94727,345,25527,249,62127,036,95726,795,797
YouTube subscribers155,850129,153126,960121,522119,100
YouTube video views188,953,428112,054,938123,836,303104,606,97791,385,749
Pinterest followers59,85256,28255,40553,69752,828
Instagram followers3,803,1113,188,8643,056,2942,832,5482,725,963
Google+ followers7272717169
LinkedIn followers253,346223,985220,564214,028211,078
Website visits7,068,2828,392,8599,202,2569,595,8028,294,450

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Levi's, Signature by Levi Strauss & Co., Dockers and Denizen