Oct 31, 2017Sep 30, 2017Jul 31, 2017Jun 30, 2017May 31, 2017
Twitter followers22,69522,70622,68922,66222,138
Facebook likes350,091348,038345,984342,772341,230
YouTube subscribers274274263259256
YouTube video views89,19087,94784,90483,38382,097
Pinterest followers1,9431,9361,9281,9271,921
Instagram followers9,0168,4747,7327,3066,942
Google+ followers215215216215213
LinkedIn followers13,65013,34513,07412,95512,836
Website visits1,061,226934,0691,637,6781,600,9801,626,637

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Northern Stores, NorthMart, Giant Tiger, AC Value Centers and Cost-U-Less