20152014201320122011
Stores84.1%84.7%85.7%87.1%86.8%
Ecommerce12.7%11.8%10.5%9.9%9.6%
Other3.2%3.6%3.9%2.9%3.6%

Notes:Other includes café sales, irewards card sales, revenue from unredeemed gift cards and plum points, corporate sales, and Kobo revenue-sharing revenues