Jul 31, 2018Jun 30, 2018May 31, 2018Jan 31, 2018Dec 31, 2017
Twitter followers18,02717,99617,87417,34417,157
Facebook likes57,94457,48057,36255,64754,783
Instagram followers9,3759,1558,9928,1647,844
LinkedIn followers6,4576,3856,3296,0906,036
Website visits1,037,759956,630830,0661,159,9001,308,868

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Loblaws, Zehrs Markets, Real Canadian Superstore and No Frills