Oct 31, 2017Sep 30, 2017Jul 31, 2017Jun 30, 2017May 31, 2017
Facebook likes3,3193,1743,0282,1442,027
YouTube subscribers1,1281,1251,1121,1061,101
YouTube video views1,842,7731,838,9601,830,5841,826,2101,822,809
Instagram followersN/AN/AN/AN/AN/A
LinkedIn followers84,49983,39881,00980,27979,447
Website visits952,8711,342,9361,596,3771,082,2431,211,983

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb; includes figures for Loblaws, Zehrs Markets, Real Canadian Superstore and No Frills