May 31, 2018Jan 31, 2018Dec 31, 2017Oct 31, 2017Sep 30, 2017
Twitter followers100,434101,101101,34294,52494,531
Facebook likes310,597307,245306,031297,932295,648
YouTube subscribers1,0791,0511,0441,0391,030
YouTube video views3,172,1113,154,9763,151,5093,142,5012,506,559
Pinterest followers23,83023,93723,98214,41114,394
Instagram followers124,306121,886122,259114,020113,080
LinkedIn followers11,63511,47211,43711,36311,307
Website visits625,250494,132746,279750,715804,354

Notes:All social media data was pulled in from the social networks directly on the last day of each month; website visits = total global monthly traffic on desktop & mobile web from SimilarWeb